Did it ever occur to you that landscape design marketing was something that was essential to your business as are a good aesthetic sense and a knowledge of horticulture? Itâs likely that, if you are a person who puts a lot of time and love into their work, you've never really thought about why you need to think about marketing. Shouldn't your work speak for itself? Lawn Care and Maintenance manage to look at your design and find out why your work is a good? The problem is, the solution is a most emphatic "NO!" With plenty of friends in the business and with a watch towards helping them earn money, I've seen a lot in terms of this business, and something of the initial things I noticed is how few folks are making probably the most out of their marketing opportunities.
When you are thinking of landscape design marketing, viewers the initial and foremost thing that you should do is consider how people are likely to find your work. Think about your web presence. Increasing numbers of people are searching online for all of these landscaping needs, and as a result of this, you'll find that if you aren't online, plenty of people will never find you. If you have never put together an internet site before, and aren't sure why is a good one, it's time to talk to an internet site designer. If this is your business page, you do not want to leave it to amateurs; hey, you wouldn't let a kid with a weed whacker remodel your lawn, right?
Among the nicest things I ever saw a landscaping firm do was send a thank you note to my neighbor after she had her lawn professionally landscaped. It was a very charming gesture, plus they happened to add a cute little flower magnet aswell, which just happened to possess their name and number printed onto it. If I think about it, I could still see her magnet on the refrigerator, and you can bet that whenever she wants to recommend landscaping to someone that she'll just read off the name and number on the magnet. Have you done anything to create yourself that accessible to newer customers and older ones?
If you are thinking about landscape design marketing, take the time to obtain some pictures of what you have done. Take some pictures immediately after you finish your work and ask individuals you did it for if you can utilize it in a brochure or on an internet site. You'll find that nothing attracts people like pictures of what their lawn could appear to be, so make sure that you can give them an idea. Remember that it is best to explain what you did and why; that is when a good website comes into play handy.
Take some time to essentially think about what that can be done with regards to getting customers to your website. Don't be among more than 75% of landscaping companies that don't have a marketing plan; this is actually the way to to go, so ensure that you get started!